Intervention B) / (Effectiveness of A – Effectiveness of B) ICER helps determine whether a new treatment offers enough benefit to justify its higher cost. Willingness-to-Pay (WTP) Threshold This represents the maximum amount a healthcare system or society is willing to pay for a unit of health
e, and selecting the right approach depends on the nature of the intervention and available data. Key Concepts in Pharmacoeconomics Understanding a few foundational concepts can deepen your appreciation of pharmacoeconomics: Direct Costs: These include costs directly related to medical care, such a
Robust data collection and real-world evidence. Context-specific evaluations. Transparent methodologies. Multi-stakeholder engagement. Practical Applications of Pharmacoeconomics GBV Drug Approval and Reimbursement Regulatory agencies and payers use pharmacoec
